Why Colleges Need Their Own Brand Within a University
Learn why colleges need distinct branding within a university to attract students, faculty and funding while strengthening the institution's brand.
Advancement teams are in constant motion, working to build and sustain meaningful alumni engagement. Institutions invest heavily in newsletters, events, campaigns, and platforms, yet often find that participation levels off over time. It’s not for lack of effort, or even access. More often, it’s a question of alignment: how closely...
Learn why colleges need distinct branding within a university to attract students, faculty and funding while strengthening the institution's brand.
Redesigning your higher ed website? Explore seven key factors to enhance user experience, engagement and functionality.
10 Ways to Spot a Higher Education Marketing Agency Is Worth the Investment. 4,000 degree-granting institutions are competing for the attention of students, but how should they choose their marketing partners?
Discover how audience research can help your higher education digital marketing make meaningful connections with the people you want on campus.
Mastering Financial Advisor Lead Generation: Strategies to Bring in High-Quality Leads
In today's digital age, a strong online presence is important for financial advisors looking to attract new clients and grow their business. One of the most effective ways to increase visibility online is to achieve a top ranking on Google search results.
As a financial advisor, who is YOUR point person for getting clients, while you’re busy taking care of building individual short-term and…
Social Media Reaches New Clients and Builds Solid Relationships We’ve noticed that, in today’s rapidly evolving financial landscape, social media has become an indispensable tool for financial advisors seeking to elevate their practices and strengthen client relationships. We’re Frankel, a strategic communications firm with years of experience helping financial advisors...
Whether you’re a financial advisor, a bakery owner or the head of a Fortune 500 company, developing and maintaining a strong professional brand is vital for achieving success and earning the trust of clients in your industry. Your brand serves as a crucial tool for communicating your expertise, values, and commitment to excellence.
There is no shortage of financial advising firms out there, which means the competition to get new clients and grow businesses is fierce. (We know, we’ve seen it first-hand.) That’s why having a well-crafted approach to marketing is not just a luxury; it's vital to success. At Frankel, our agency has had extensive experience working with financial advisors across the country to implement marketing strategies designed to differentiate their business and grow their brand.