Accounting & Business Advisory Firm
Ocala, Daytona, Gainesville, Tallahassee, Deland
After 55 years, James Moore & Company had grown from a team of just three to over 250 employees. With each new person came a different perspective, experience, and opinion – an individuality that they value and celebrate. This wealth of diversity is how they’ve come to stand apart from the industry, and it was time for their branding to reflect it too.
Primary Research & Audits →
Brand Development →
Logo Development →
Strategic Planning →
Digital Campaign →
Environmental Branding →
Develop a brand that’s intrinsically James Moore. Show how their diversity of people and expertise makes their business solutions unexpected yet highly effective. James Moore is the ideal partner for businesses, organizations, and nonprofits – and now we have their attention.
Brand Voice and Visual Identity
While a logo might be the most ubiquitous part of a brand, it’s the visual and verbal identity that truly leave a lasting impression. In order to fully convey the sense of James Moore, a visual identity that pops with color and unexpected visual treatments is paired with a straightforward voice that’s full of personality and character. This was applied to numerous touchpoints for the brand including a new website, new print collateral, an anthem video and environmental graphics for the company’s growing number of offices.
We don’t let our clients or each other down. But our hair...that’s another story.